Hampton Festival

Perched high atop the escarpment just north of Toowoomba, the tiny hamlet of Hampton is known for its abundance and rich diversity of fresh produce and cottage providores. 

Since 2013, we have helped to deliver the annual Hampton Festival, a celebration of the region’s fresh produce, unique cottage industries and established creative culture.

Come May, the region plays home to the annual Hampton Festival – a celebration of the area’s many attributes including fresh regional produce, unique gourmet industries and an established enclave of artists and creative culture.

Since 2013, we have worked with the Festival to refresh their branding and deliver a comprehensive promotional campaign consisting of public relations, social media and paid advertising.

 

Project Deliverables

  • Develop and action a marketing communications strategy, which included social media management, media relations and content creation.
  • Implement a multi-layered media program with targeted media outlets to ensure mass local media coverage on the day, as well as pre and post launch.
  • Media liaison and release distribution
  • Editorial supply
  • Graphic design and branding
  • Management of social advertising and competitions
  • E-newsletters – content and distribution
  • Securing national magazine coverage
  • Lining up talent interviews